Digital Cockpit & IVI promwad

Digital Cockpit

& IVI

Book 24h Expert Call

Your Plug-in Partner for Android Automotive IVI, UX & Multimedia

We plug in fast to design and optimise IVI pipelines — from hardware interfaces to Android Automotive BSPs and cross-platform UX stacks.  

For Tier-1s and OEMs, we close engineering gaps, secure compliance, and ensure IVI projects ship on time.

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android automotive
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Where We Plug In

Android Automotive BSP tweaks for Tier-1 bids

Camera viewing experience & integration

Cold-boot optimisation and camera-on-time improvements

Audio/video driver development and latency tuning

OTA update pipeline integration (A/B schemes, secure channels)

Rapid PoC development to de-risk OEM bidding or RFQ phases

Why Tier-1 Companies Trust Us

Promwad is your plug-in engineering partner for IVI and digital cockpit software — from BSP tweaks and fast PoCs to long-term product evolution. 

  • 20 years, 500+ projects: proven track record with global OEMs and Tier-1s 
  • Compliance-ready: ASPICE 4.0 (CL2/CL3), ISO 26262, ISO 9001:2015 
  • Plug-in teams: dedicated experts onboard within 2–4 weeks 
  • Full-stack expertise: from low-level system software to UX and cloud apps  
  • Global tech partners: direct access to leading chips and SDKs  

Looking for an engineering partner who already ships solutions with global OEMs? Let’s explore how we can strengthen your digital cockpit projects

Our Services

We support Tier-1 suppliers and OEMs with end-to-end engineering for in-vehicle infotainment (IVI), multimedia, and user experience systems: 

IVI system engineering

architecture design, multimedia pipeline integration, latency and sync optimisation

Android automotive & Linux

BSP development, HAL/drivers, graphics, power & thermal management, cold-boot optimisation

UX/UI engineering

HMI concepts, cross-platform UX stacks, performance tuning for complex display configurations

OTA & security

A/B updates, secure pipeline design, compliance with ISO 21434 and UNECE R155/R156

Smartphone integration

Android Auto, CarPlay, Bluetooth and USB stacks, audio routing

Hardware & carrier boards

display and camera interfaces, high-speed signaling, EMC considerations

Validation with SIL/HIL

validation with SIL/HIL methods, long-run testing for latency and boot-time

Technology Stack

OS & frameworks

Android Automotive (AAOS), AOSP/GMS-based builds, Linux

Interfaces

MIPI CSI/DSI ■ eDP/LVDS ■ FPD-Link ■ Ethernet AVB/TSN ■ CAN/LIN/FlexRay

SoCs

Qualcomm Snapdragon Automotive ■ NXP i.MX ■ TI Jacinto DRA 7xx

Need a partner to optimise BSPs or UX stacks for your next IVI project? We we cover the full IVI pipeline

Application Areas

We engineer IVI and digital cockpit solutions that power real components inside modern vehicles: 
digital cockpit

Head units & digital cockpit domains

Android Automotive IVI, Linux-based infotainment, multimedia pipelines

auto tablet

In-Vehicle displays & UX systems

head units, instrument clusters, driver displays, touchscreens, gesture control, low-latency UX stacks

auto camera

Camera-based modules

surround view, parking assist, driver monitoring, and in-cabin cameras

ota automotive

Connectivity & smartphone integration

CarPlay, Android Auto, Bluetooth/USB stacks, OTA pipelines

audio systems

Multimedia & audio systems

audio routing, DSP, AV synchronisation, premium sound integration

passenger information systems, ticketing machines, ruggedised displays Learn more

Head units, clusters, cameras, HMI for public transport — wherever you need expertise, we deliver

Explore Our Case Studies

IVI System for Luxury Cars

BSP and software architecture for Linux and QNX — delivered on time and ASPICE-compliant. 

Pain 

Luxury IVI supplier faced a resource gap across multiple OEM programs, risking ASPICE compliance and deadlines. 

Solution 

Promwad provided a dedicated team for BSP and driver development on the Qualcomm SA8155 SOM, ensuring full ASPICE alignment. 

Result 

Delivered complete BSP and documented architecture. Projects stayed on schedule; OEM launches secured, compliance maintained. 

 

Read the full project story

 

ivi platform

TV Application for Android Automotive

News and entertainment app for IVI systems — built on our IPTV platform with full road-safety compliance. 

Pain 

Needed a TV app for Android Automotive balancing rich passenger features with driver safety rules. 

Solution 

Used Promwad’s IPTV core to cut dev time by one-third. Added driver-aware playback, voice control, offline browsing, and multi-language support. 

Result 

Delivered a safety-compliant, feature-rich TV app for Android Automotive — enabling broadcasters to reach and engage drivers and passengers. 

 

Read the full project story

 

TV Application for Android Automotive

IVI Simulator with Qualcomm® Platform

Android-based simulator for early UX and A2DP testing — no real hardware required. 

Pain 

Global IVI developer needed to test Android UX without access to physical automotive hardware. 

Solution 

Merged Google’s Android emulator with client apps and UI. Added A2DP source emulation for dual-client audio streaming. 

Result 

Fully functional IVI simulator replicated real UX flows, speeding up testing and reducing hardware dependency. 

 

Read the full project story

 

Simulator for In-Vehicle Infotainment
Want to see how we solved similar challenges for other Tier-1s and OEMs? Let’s talk through your scenario

References of Our Clients

“Promwad has strong capabilities to deliver project assets according to agreed-upon milestones, especially for projects where the shipment date cannot be changed. Their technical competence in Android AOSP was impressive. Promwad's technical manager/PM provided overall project status and deliverables in time via Scrum process setup.”

Sergey Priporov
Director IVI, Alpine Electronics

“They possess the knowledge we need and have experience with the particular hardware and software tools we use. Overall, Promwad can efficiently allocate resources to solve our challenges. They can provide a broad offering and tailor it according to our needs.”

Alexander Smirnov
Chief Technical Officer, SpinDrive

“Promwad is technically strong and very open to feedback and suggestions. When needed, they would bring in senior folks to help us design and solve problems. They’ve partnered so seamlessly with us and provided affordable, high-quality work that they’ve become an extended ring of our company. We’re confident that we’ve got the right partner.”

R&D Executive, Public Transport Solutions Provider

Our Engagement Models

Flexible approach to suit your current needs

Time & Material

– Payments for actual hours worked
– Regular reporting of time and results
– Regular communication with team
– Connecting / disconnecting engineers on request
– Flexible development process

Dedicated Team

– Fixed monthly costs
– Custom-built team with specific competencies
– Fully dedicated engineering team
– Comprehensive IT infrastructure
– Max efficiency for complex projects

Project-Based

– Budget control
– Reduced risk
– Flexible resource allocation
– Clear scope
– Predictable timeline
– Quality control

Our Process

Structured to minimise risks and accelerate time-to-market 

Highest-quality video

Discovery & risk audit

CDN delivery

Architecture & planning

Effective engagement features

Milestone-based delivery & acceptance

revenue opportunities

Validation & compliance support

Expert Automotive HMI Design with Beyond HMI

In partnership with Beyond HMI, we create next-gen automotive interfaces — helping clients avoid UX risks and launch faster.

Strategic HMI Guidance

  • UX and usability audits

  • Trend scouting (5–15 years)

  • Ideation, sparring, coaching

Design & Development

  • Modular HMI design concepts

  • Toolchain and process setup

  • Full-cycle support

 

 

Ready to accelerate your IVI development? Book a Call with our Tech Expert within 24h

From system-level fixes to full UX delivery, we close gaps in your IVI development and deliver reliable engineering solutions. Use the form below to book a call with our tech expert within 24h to review your needs! 

We will contact you today or the next business day. All submitted information will be kept confidential (NDA on request). Prefer direct email? Write to info@promwad.com.

FAQ

Boot-time & Latency: How do you guarantee responsiveness?

 

We optimise BSPs and multimedia stacks to meet OEM-defined cold-boot targets and ensure real-time performance for display and camera pipelines.

 

AAOS vs Linux: When do you recommend one over the other?

 

Android Automotive enables rapid UX delivery, while Linux suits high-control, low-latency tasks. We help integrate both into hybrid system architectures.

 

OTA & R156: What’s your approach?

 

We implement dual A/B update schemes and secure update channels aligned with UNECE R156 requirements.

 

Smartphone Integration: Do you handle CarPlay and Android Auto?

 

Yes, we integrate and validate smartphone connectivity stacks, audio routing, and certification processes.

 

Rescue Projects: Can you step in mid-stream?

 

Yes. We regularly stabilise vendor projects and help Tier-1s/OEMs close technical gaps under strict timelines.