AI Shoppable Video Solution for Smart TV & STB
Challenge
To develop and install on STBs and Smart TVs one of the first in Europe shoppable video solution for searching and buying clothes directly from the video stream.
How It Works
Solution
We have developed shoppable video solution for Smart TVs and STBs. The recognition of photo and video was implemented based on the neural network of the European startup Oyper.
How it works: a viewer watches the video and notices a stylish person — musician, actor or TV presenter — then he or she launches clothes search scanner and gets a list of available models from online stores.
Business value
The implementation of this feature will allow telecom operators and content providers not only to get a competitive advantage and to increase user engagement but also receive additional profit from the referral programs of the online stores.
We plan to develop this technology to launch the purchasing function for furniture and home appliances in the future.
Media coverage
- TechBullion: European startup opens the world of in-video shopping via AI technology
- Medium: How We Trained Set-top Boxes to Buy Clothes from Movies, TV Shows & Youtube
Do you want to be the first operator in the industry with computer vision and artificial intelligence technologies? Contact us and we will offer you options for monetizing this project.
